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31 July 2015

NTUC FairPrice marks 42nd Founder’s Day by donating close to $70,000 to five VWOs

  • Ticket sales of about $70,000 from FairPrice Walks With U 2015 donated to five VWOs
  • 1,000 beneficiaries from five VWOs receive S$50 FairPrice vouchers each, up to S$200 per family
  • NTUC President Diana Chia and Secretary-General Chan Chun Sing, FairPrice Staff and Volunteers shop with the beneficiaries to impart knowledge on how to stretch their dollar with FairPrice

SINGAPORE, 31 July 2015 – NTUC FairPrice (FairPrice) today celebrated its 42nd anniversary and disbursed the ticket sales proceeds of $69,530 from FairPrice Walks With U to five voluntary welfare organisations (VWOs). The Walk was earlier cancelled due to the passing of Singapore’s founding father, Lee Kuan Yew in March this year. The donation will benefit 1,000 individuals and families who received S$50 each (capped at S$200 per family) in FairPrice vouchers to purchase daily necessities.  To mark the occasion, a sponsored shopping trip was held for beneficiaries from these 5 VWOs, who were accompanied by special guests - NTUC President Diana Chia and NTUC Secretary-General Chan Chun Sing, along with the FairPrice senior management team and FairPrice volunteers, who assisted the beneficiaries and shared shopping tips.

Mr Seah Kian Peng, Chief Executive Officer, NTUC FairPrice said, “NTUC FairPrice remains rooted to our social mission of moderating the cost of living. Observing Founder’s Day serves as a good reminder for us of our social objective. We are privileged to celebrate this occasion with 1,000 individuals and families in need by providing for their daily necessities. We are also pleased to have the involvement of the community, including union members, in this year’s community engagement initiative. The strong support which we have received from this initiative also invigorates us with a renewed sense of energy and purpose.”

The donation will be disbursed to beneficiaries from five VWOs, including Ren Ci Nursing Home, Singapore Children’s Society, Bishan Home for the Intellectually Disabled, Cerebral Palsy Alliance Singapore and SPD.   

Giving back to the community

Beyond its social mission of moderating the cost of living, FairPrice is also committed to doing good and contribute towards a better life for the community. The co-operative’s charity arm, FairPrice Foundation, has to date contributed more than S$62 million to help the poor and needy, better the welfare of workers and promote nation building.

As a leading retailer, FairPrice aims to lead by example and gather fellow Singaporeans to benefit the less fortunate and build a better community through simple acts of giving. Some of these activities include the recent Share a Heart coz U Care where Singaporeans penned personalised bookmarks to encourage needy families, the annual Walk for Rice where Singaporeans walk to collect bowls of rice for the needy, and the FairPrice Share-A-Textbook project which encourages shoppers to spread a little cheer to the less fortunate by donating their textbooks. 

Beyond philanthropy, FairPrice also leads by example by encouraging volunteerism among its employees, and the FairPrice Volunteer’s Programme was launched in 2012 to provide a structured and sustainable staff volunteer programme to engage staff at all levels and better connect with the community. In February 2015, NTUC FairPrice announced its new goal for staff volunteerism in celebration of SG50, which seeks to ramp up the retailer’s efforts in engaging the hearts and minds of the community, through additional focus on volunteer efforts, apart from monetary donations. FairPrice commits to achieving staff volunteer contributions of 5,000 hours through its FairPrice staff volunteer program this year.

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Update : 3rd August 2015 -  the amount of ticket sales proceeds should amount to S$69,350.  We have updated the media accordingly. We apologise for the error and any inconvenience caused.

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